These discoveries are accidental. The information is all in the public domain and is not meant to expose or humiliate Aaron Wall. It is meant to empower frustrated or failing net marketers.
If you do not know Aaron Wall, here is a quick summary. He owns seobook.com , considered the best search engine optimization blog and book in the internet (and is #1 at all major engines for the term search seo book). A search engine guru, you have to pay him $500 per hour for his consultation service.
While researching about what the experts do with their sites, how they make it powerful and successful, I stumbled upon Aaron Wall’s other sites. And it shocked me I couldn’t really believe that they belong to Aaron Wall.
Here are his sites with it’s shocking stats:-
Total backlinks: 1,745 | PR: 4 and Alexa: 829, 735
Created on: 15-May-2004
Expires on: 03-Jul-2014
Total backlinks: 495 | PR: 6 and Alexa: 7,719,553
Created on: 21-Oct-2002
Expires on: 20-Oct-2010
Total backlinks: 48 | PR: 4 and Alexa: NA
Expires on: 12-Aug-2014
Most net marketers know that a successful site need as many backlinks as possible. On the other hand you want your Alexa stat to be as small as possible.
These three sites hardly have any visitors, and like a few of my sites, they have very little backlinks and are not heavily promoted. Apart from that, you would agree with me that the sites are as ugly as mine.
Why is this revelation an eye opener?
We always thought of these gurus as having some sort of midas touch. We thought they’ll be successful at everything they do, as long as it’s their expertise.
Well, we are wrong.
My Observation from these sites
1. An internet guru has ugly looking sites too – with low profits, visitors and PR.
2. He have used .info, .us and .cc – which most SEO experts said are worthless domain extensions.
3. No matter what, he believed in these sites ( look at the length of domain registration)
4. Focussing on building 1 great site (like seobook) is more important than promoting 10 average sites.
My opinion of Aaron Wall
Aaron is an exceptional guy with an exceptional book. As a person, I have a full respect for him. He struggled with depression, created sites that didn’t worked, studies net marketing and eventually found success there.
This shows how much similar he is compared to other struggling webmasters. however, he stick to his business, ignore his failed sites, moved on and created one of the biggest and most profitable site in the net marketing business.
p/s I claimed that these are his sites based on the whois information at the time this article is written.”